Phase 1) Get it listed in the major search engines
http://www.google.com/addurl/http://...yahoo.com/Make sure meta-tags are optimised for when the search engine's spider comes to pay the site a visit.
http://www.1-hit.comhttp://www.submitexpress.comPhase 2) Gain a bit more exposure via link / banner exchanges / (relavent) webrings, etc
http://dir.webring.com/signup?afid=j...saic.com/Phase 3) Dip into your pockets for some targetted adverts through GOOGLE ADWORDS
https://adwords.google.com/select/ma...ADS&hl=en_USOr Yahoo's equivalent:
http://searchmarketing.yahoo.com/as/Phase 4) Optional - open up a personal merchandising store with the site's logo, etc on it
http://www.cafepress.com/cp/customiz...ilink/1001/The most important thing of all, though is to get the design of the site right to start off with, give it a good name, design it so it feels "solid".Here are some sites which meet this criteria:
http://news.bbc.co.ukhttp://www.goog...w.amazon.co.uk