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Old 31st July 2007, 05:27 AM
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Default CTR (Google AdWords) - when can u say it is acceptable?

what CTR is considered to be ok in B2B advertising and just a developing target market?thanks
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Old 31st July 2007, 09:53 AM
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Depending if it is on search results or content (adSense) network.Over 5% is a minimum on content network.(Remember that the content page desing will be infuencing your CTR.)By experience, ctr is a little bit higher on search results : 7 or 8%+
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